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Google One has surpassed 100 million subscribers and has a big new focus on its “AI Premium” tier with Gemini Advanced, but caught in the crossfire appears to have been the 200GB plan, which is no longer being introduced to cardholders. accounts.
There are currently four main deals for Google One storage tiers, as we detailed earlier this month. Starting at $1.99/month, there is a 100GB plan. Then, for $2.99 a month, you can double that amount and get 200GB along with some added benefits. From there, the numbers go up a lot: $9.99 a month to get 2TB of storage and $19.99 a month for 2TB plus access to “Gemini Advanced.”
But, in the days since Google last talked about those plans, things have changed a bit.
When a new user signs up for Google One storage, the 200GB plan no longer appears, as highlighted Google Watch Blog. We have confirmed that, on a new account, this option does not exist through any of the main channels where you can sign up for a new plan. Instead, accounts are only offered the 100GB plan and the two 2TB offers with nothing in between, as shown below.
Where was the 200 GB option?
As far as we can see, this plan has not technically disappeared. Users can sign up for any of Google’s other plans and then, through account settings, upgrade or downgrade to the 200GB option.
We tested this on an account that didn’t have a Google One plan. Upon signing up for the 100GB plan, we were able to access the “change membership plan” section of the One settings and there Google immediately “recommends” the 100GB plan. 200 GB, despite being hidden during setup.
Notably, another account we tested showed the 200GB option from the Google One app on Android, but not when trying to subscribe from the web. The latter seems to have more impact, as users are less likely to download an app that focuses on a service they don’t already subscribe to.
Google’s exact reasoning for this change is unclear, but it’s notable that when the company announced that One had surpassed 100 million subscribers, it also made clear that there is now a focus on the AI Premium tier. Effectively removing this lower tier from the registration flow gives the AI Premium tier a bit more focus.
Update: Google has confirmed that yes, the 200 GB plan is still available and will continue to appear for those who are already subscribed to the 100 GB plan.
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