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By Ashleigh Gray for Dailymail.Com
20:14 February 5, 2024, updated 21:31 February 5, 2024
Kim Kardashian has asked Usher to be the face of her latest SKIMS men’s underwear campaign.
The 45-year-old R&B singer stripped down in a series of new images for the brand, as well as a commercial.
The U Got It Bad hitmaker showed off his chiseled abs and muscular arms while modeling boxer briefs and several T-shirts.
Kardashian, 43, shared the snaps on Instagram, where she regularly entertains her 364 million followers.
In her caption, she wrote: ‘@USHER wearing our most sought after base layers. The new SKIMS men’s underwear will launch on Monday, February 12 at 9am PT / 12pm ET.
Usher, whose full name is Usher Raymond, flaunted his impeccably smooth complexion and arm tattoos in the photos.
She wore bright, eye-catching chains around her neck, including one with a cross pendant that rested on her toned chest.
The sexy ad even included a peach accessory, which the singer tantalizingly squeezed into a photo, letting the fruit’s juice drip down his arm.
The Kardashian caption went on to say, “Another juicy surprise: The Grammy-winning icon’s new album, COMING HOME, drops Friday, February 9 at midnight EST worldwide, and SKIMS is releasing an exclusive digital download version of limited edition with an alternative album cover and a bonus track.” “Naked”, available only on skims.com for 1 week.’
The note ended: “Join the waiting list to be the first to buy.”
In the accompanying sensual commercial, Raymond introduces himself by spelling his name, a nod to the lyrics of his 1997 hit song Nice & Slow.
He spoke firmly to the camera as he professed, “What I do is entertain.”
Then he added, as he confidently tossed the peach, “I’m wearing SKIMS cotton boxers.”
And he added: “I feel good.” What I like most about performing is the element of intimacy between me and the audience, the live experience.’
Usher talked about his upcoming new music, gushing, “The inspiration for this new album, Coming Home… is all about romance.”
‘It’s about love, about happiness. It’s about joy. It’s a love story but also romantic.’
He then signed off with the brand’s signature phrase: “Everyone wears SKIMS.”
He has a limited edition digital version of his album with an alternate cover and a bonus track, Naked, which will be available on skims.com when the album is released on February 9 worldwide.
It comes ahead of the longtime entertainer’s upcoming Super Bowl LVIII halftime show.
Usher recently teased fans about what they can expect at his February 11 performance and who might appear on stage with him as a special guest.
Talking with FashionThe eight-time Grammy winner remained coy, but revealed that any potential guests would be from the R&B genre.
“Tonight was specifically selected in my mind for R&B to take center stage,” he said, before adding, “Not just R&B music, but R&B performance, R&B connection, R&B spirit.”
Usher recently wrapped up his successful Las Vegas residency and said of the Super Bowl concert, “I’ve been doing this for 30 years.” “I want people who have been a part of that journey to feel like it’s a celebration for everyone, for all of us, from the beginning to this moment.”