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Writer and activist Monica Lewinsky has joined forces with Reformation and Vote.org for the brand’s new You’ve Got the Power campaign, featuring its workwear collection.
“Another faceless brand telling you to vote isn’t going to work, so they partnered with someone iconic who would. As a changemaker and activist, Monica has been advocating for women to use their voices and embrace their power for decades,” a press release announcing the release read.
According to the release, the new You’ve Got the Power collection includes blazers, skirts, dresses and more. As part of the campaign, Reformation worked with Vote.org, a 501(c)(3) nonprofit, to create a one-stop shop for voter information and will donate proceeds from the You’ve Got the Power sweatshirt to the organization.
“While Ref knows that a powerful team alone is not going to create a more perfect union, dressing it up and going to the polls is a good starting point,” the statement read.
Reform
Lewinsky, 50, a former White House intern who became embroiled in a political scandal in the late 1990s after former President Bill Clinton admitted to having an affair with her, has worked as an anti-bullying advocate. for many years, referring to herself as “patient zero” of online harassment in reference to the widespread public shaming she faced in the wake of that affair.
Lewinsky subsequently launched the #DefyTheName campaign in 2018 and the #ClickWithCompassion campaign in 2017 to align with National Bullying Prevention Month, and earned a master’s degree in social psychology from the London School of Economics.
Lewinsky has worked as an advocate for anti-bullying campaigns over the years.
Reform
“While Ref knows that a powerful team alone is not going to create a more perfect union, dressing it up and going to the polls is a good starting point,” this week’s press release states.
On Reformation’s website, the brand says: “Together with Monica Lewinsky and Vote.org, we remind you that you have the power. And you should vote this year.”
Lewinsky is also quoted on the website as saying: “Voting is using your voice to be heard, and it is the most defining aspect of our democracy.”
Lewinsky was photographed for the campaign in a variety of looks, including the brand’s Veda Ashland Leather Trench, a Mikol knit dress with a black belt, and a polka dot georgette Lysander dress. She was also photographed wearing the custom-made Caiden two-piece skirt set, styled with a light blue striped button-down shirt and dark tie, and the brand’s classic relaxed blazer.
See some images from the collection below.
“You’ve Got the Power” campaign highlights Monica Lewinsky in Reformation’s new workwear collection.
Reform
The new collection includes blazers, skirts, dresses and more.
Reform
“You’ve Got the Power” campaign highlights Monica Lewinsky in Reformation’s new workwear collection.
Reform
“While Ref knows that a powerful team alone is not going to create a more perfect union, dressing it up and going to the polls is a good starting point,” the statement read.
Reform
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