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Taylor Swift delighted her fans on Sunday night by announcing a new album during the Grammys. “The Department of Tortured Poets” is out April 19.
Swifties suspected early Sunday that she might announce news of “Reputation (Taylor’s version)” after she changed her profile photo to a black-and-white image on several of her social media profiles, including Instagram.
Instead, accepting the award for best pop vocal album for “Midnights,” Swift said a brand new album is coming.
The “Reputation” album artwork is a black and white image of Swift with her name written in newspaper letters, a thematic reference to the way she was portrayed by the media and how she was responding.
On Sunday afternoon, Rep TV was trend in X.
Following the announcement, the “red herring” began trending on
While Swift’s website was down in the run-up to the ceremony, it displayed an error message and the word “hneriergrd.” Uncoded, those letters could mean “red herring.”
The new album will consist of 16 songs and a bonus track, which will be called “The Manuscript.”
In her acceptance speech, Swift revealed that she had kept the album a secret for two years.
“I want to thank the fans by telling them a secret that I’ve been keeping from them for the last two years, and that is that my new album comes out on April 19,” Swift said in her speech. “It’s called ‘The Department of Tortured Poets’. I’m going to go post the cover right now backstage. Thank you, I love you!”
Swift’s Instagram page was quickly updated following the announcement. Her profile photo was changed to a new black and white photo, and her bio now reads: “All’s fair in love and poetry…”
Many Swifties, known for their skills at predicting Swift’s next move, expressed their surprise on social media.
Other fans speculated that the new album may have an impact on the setlist of the Eras Tour, which resumes in Tokyo on Wednesday.