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By Holly Honderich and SofĂa Ferreira Santosbbc news
Surrounded by football fans, cameras and confetti, Taylor Swift shared a kiss on the field with boyfriend Travis Kelce after the football star earned a second straight Super Bowl victory.
Millions of Americans had tuned in to the championship game, which also highlighted Swift’s romance with Kansas City Chiefs tight end Kelce.
Their embrace, following the Chiefs’ thrilling victory over the San Francisco 49ers, was a cinematic end to a football season in which Swift and her new boyfriend have often taken center stage.
The singer, currently in the midst of her Billion Dollar Eras tour, has been a regular at Kelce’s games since her first NFL appearance in September.
Together, the two megastars have become a cultural juggernaut, inspiring memes, gripping tabloid coverage, and themed merchandise.
To some, their relationship apparently seemed too good to be true, and right-wing critics wove conspiracy theories around Swift and Kelce tracks.
Some critics even claimed their relationship was part of a plot to rig the championship game in an effort to help US President Joe Biden, a Democrat, get elected.
On Sunday, Donald Trump appeared to weigh in, saying it would be “disloyal” of Swift to endorse Joe Biden, because Trump had previously signed a law making it easier for artists to collect royalties when their songs are streamed.
“Besides that, I like her boyfriend, Travis,” she added in a post on her social media platform.
Some longtime football fans have complained about the sudden arrival of Swift, who has dominated the NFL conversation for months. Still, his presence has been a clear help to the league.
Earlier on Sunday, Swift was photographed speaking with NFL Commissioner Roger Goodell, who called her a “dynamo.”
“Everything she touches, there are people who follow her,” he said at his annual press conference. “We consider ourselves lucky and we celebrate.”
In fact, Swift’s huge fandom has brought an even larger audience to American sports.
A recent survey from Seton Hall University in New Jersey found that about 21% of Americans – and 41% of 18- to 34-year-olds – who planned to watch this year’s Super Bowl said Swift’s presence influenced on your decision, or on that of someone in your family members who also chose to watch the game.
“This game’s viewership is on a seemingly inexorable march toward more viewers, and this year Taylor Swift can play the role of drummer major,” said Daniel Ladik, the survey’s chief methodologist.
Swift had arrived in Las Vegas minutes before kickoff after a long trip from Tokyo, where she had given a concert Saturday night.
She was photographed arriving at Allegiant Stadium with family and famous friends, including rapper Ice Spice, singer Lana Del Rey and actress Blake Lively.
It was a tense game, but throughout the night Swift seemed to be in great spirits, laughing and dancing with her friends, and even having a drink while on the jumbotron, in view of the 65,000 football fans in the stadium and the millions watching. from home.
Dressed in the Chiefs’ red and black colors, she was also photographed greeting Kelce’s older brother, Jason Kelce, another NFL star.
Jason Kelce, who won the Super Bowl with the Philadelphia Eagles in 2017, stole the spotlight from Swift at a game last month, when cameras caught him shirtless, drinking beers and climbing the stands.
On his and Travis’s New Heights podcast, Travis said that Swift had “absolutely loved” Jason and his antics.
Before the Super Bowl, speaking about Swift’s latest success at the Grammys, where she became the first person to win the coveted Album of the Year award four times, Kelce had said she was looking to match her trophy.
“She herself is rewriting the history books,” he said. “I told her she would have to hold up my end of the deal and come home with some hardware too.”